Our first collaboration was with Olivia Di Liberto from British Columbia.
Olivia was the first artist we reached out to in Sept. 2018. Initially we set out to purchase one design focused on the saying “I am made in Canada”.
This was the best of four designs which spawned the idea of producing similar images for ALL of Canada’s Provinces and Territories.
We also decided to change the tagline to say “There’s no place like (insert province here)” because home is where the heart is. Also to coincide with Canada’s colours, we changed the colour to an eye pleasing red. Ran tests with our DTG printer out in British Columbia and finalized the apparel choices.
The final product looks like this using British Columbia as an example.
After Olivia finished all the 13 Province/Territory graphics we squared up and went our separate ways.
Until we decided to mosey on over to her website again to view her wonderful, quirky and colourful artwork. Then we ventured to her Instagram page and noticed another design that sparked an idea. So…need I say more?
This was the piece that inspired byfor to commission “A Guide to Being Canadian” graphic.
We love Olivia’s hippie style of graphics and will definitely be commissioning more work from her in the future.
You can view all of Olivia’s designs for byfor on her page here. Or visit her website or Instagram page to see her amazing artwork.